By Luke Carter


If you have a web site it's important to keep it fresh and interesting by redesigning it periodically. This doesn't have to be a full-scale remodel, but frequent updates can make it dynamic and attract visitors. Here are a few suggestions to consider when planning design changes to your web site.

If you are thinking about making changes on a grand scale, you may want to take a step back. Try making a few small changes first and see if they make a difference. Big changes can be hard for some people to cope with. A lot of people aren't that comfortable with technology and may find an abrupt change hard to deal with or confusing.

Some people don't like change and are uncomfortable with technology. If you make drastic changes to your web site on one step you may lose a few visitors.

If you decide you need to make changes to your web site, take a slow approach. Mull over what needs to be updated and that will give your viewers time to adjust.

Don't forget to consider your web site's speed. When you are contemplating your web site's design, it also pays to be sure that your loading speed is at a good pace.

As you plan your redesign, think about how the changes may impact the rate in which your web site loads. Elaborate graphics may make it slow to load, which is discouraging to visitors. No one wants to wait minutes for a page to load.

Another critical element to a successful redesign is the web site's navigation. The navigation tools and links should be logical. They should be easy to find and use. If someone has to look all over your web site to find what they are searching for, they may give up. This can result in a loss of visitors.

The most important tip you should take is to make your web site as user friendly as possible. The simpler it is to use the more likely visitors will access the information you're offering and return to your web site.




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