By Chris Grant


Before you even visit a website, see the domain name. This makes it the most important element of a website and it should be taken into consideration when creating one.

You cannot change of domain name; once you choose one, it remains the same until you buy another one. It can be frustrating trying to pick a domain name; you want to pick something that properly represents you or your company, and this can be a difficult process.

Your company and domain name are both equally important, thus should warrant the same amount of consideration. Both are ways of identifying your company, and both are recognized by your client base.

The easiest way to make a brand name is to just use your company's name. However, someone else may have already claimed that name; if this is the case, try adding your location to your domain name.

Of all the websites on the Internet, distinguishing yourself from others like you is very important. Having a location in your domain name helps this process greatly. It narrows your target audience and further defines your company in the eye of whoever is visiting your website. For example, ceilingfans.com is most probably taken already; Springfieldceilngfans.com is much more likely to be available.

The more specific your domain name, the more people you're likely to get on your site. This is one of the basic principles of Internet marketing and search engine optimization.

Adding other words the beginning of your domain name, such as "the" or "my", is a good way to circumvent the problematic issue of having your chosen domain name picked by someone else before you. It also grants a sense of familiarity to your name by adding a personal touch.

Searching for domain name can be a tedious process, but with the proper techniques, you can find something that perfectly fits you. Following some of the pointers in this article should help you greatly.




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